Shift Kognition Sales Coaching: turn every call into a growth lever
AvancéYour reps make hundreds of calls a month — and almost none of them make them better. This program decodes the psychological, business, and AI mechanics that turn sales coaching into a progression engine: neutralizing ego threat in feedback, running call reviews that actually change behavior, prioritizing the middle 60% to maximize ROI, and using AI as a call-analysis copilot without sliding into surveillance. Step-by-step method, feedback scripts, AI prompts, and the C.O.A.C.H. framework.
Competency domains
Vente & NégociationPsychologie & NeurosciencesIntelligence ArtificielleBusiness & Entrepreneuriat
Skills acquired
Course chapters
1Shift Kognition Sales Coaching : faire de chaque call un levier de progression2La psychologie du feedback : pourquoi le cerveau refuse d'apprendre de ses calls?Quiz : Fondamentaux psychologiques du sales coaching
Quiz
4Techniques de call review : la mécanique qui change le comportement5Le business du coaching : ROI, middle 60 % et cadence6L'IA copilote du coaching : analyser 100 % des calls sans détruire la confiance7Le framework C.O.A.C.H. : votre routine de coaching en 5 étapes?Quiz final : Shift Kognition Sales CoachingQuiz